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2011 Editorial Line-Up
Since its inception in 1991, Energy Times has been devoted to covering every aspect of health and nutrition issues. With a circulation of more than a half million and a readership of 1.2 million, Energy Times has grown into the most authoritative, entertaining and widely read consumer publication of its kind in the natural product industry.

Extensive Celebrity Coverage!
Energy Times continues to cover health-conscious celebrities with in-depth interviews, informative profiles and striking designs. In 2009 ET featured famous personalities such as Jennie Garth, Tony Curtis, Matthew Modine, Jaclyn Smith, Brooke Burke and Deepak Chopra.

2010 will feature even more powerful celebs who are advocates for natural, organic and eco-healthy lifestyles. These star-studded issues are recognized for their enlightening interviews and beautiful layouts, which have won numerous awards from GD USA and FOLIO: Magazine!

Monthly Departments
Energy Times will also continue to feature its comprehensive departments in every issue; subjects cover everything from healthy cooking to healing holistically, from natural cures to protecting the earth:

Wellness Watch:
Front-of-the-book package including facts, figures, the latest trends in health & nutrition and news the reader can use.

Cooking Corner:
Articles on foods or ingredients that can help you make healthy and nutritious meals. Features the ETRecipes.

Holistic Healing:
The best of alternative medicine, including subjects such as mind/body treatments, acupuncture, hypnotherapy, massage and more.

Malady Makeover:
Focuses on serious syndromes, nagging ailments and annoying illnesses, and the
treatments you can use to overcome them.

Earth Matters:
Focuses on how caring for the environment is vital to human health.

Supplement Savvy:
Our in-depth department on dietary and nutritional supplements and their
ingredients makes instant experts out of our readers.

Natural Market:
The ET Shopper’s Guide to New Products features the hottest items to hit store
shelves and countertops.

Note to Potential Advertisers: If you want to be placed in a given issue and/or around a given feature or department, please contact an Energy Times ad sales representative a few months prior to publication for updates on the editorial plan. Remember that the story lineups listed above are subject to change. Please refer to the Rate Card for ad rates, mechanical requirements and deadlines.

JANUARY

Feature Debunking Health Myths
  Conventional wisdom you should ignore
Department Prevention vs Treatment
  We need to stop illness before it starts
Food Food Labels 101
  How to make the most of a shopping trip
Vitamins/Supplements Overcoming Deficiencies
  Nutrients you may be short on

FEBRUARY (The Heart Issue)

Feature Congestive Heart Failure
  Preventing a common cardiac woe
Department Winter Facial Care
  Staying fresh-faced in the cold and wind
Food Don’t Cry Over Onions
  Making strong health, taste statements
Vitamins/Supplements Choosing Your Multi
  What to look for in a daily supplement

MARCH

Feature Defining Organic
  The latest news from a growing field
Department Eating for Iron
  Food sources of an often overlooked nutrient
Food Your Green Garden
  Growing your own, the eco-friendly way
Vitamins/Supplements The Problem of Pain
  Learn natural ways to ease those aches

APRIL

Feature Stress Reduction
  Solutions for a major health danger
Department Have an Achoo-Free Spring
  Break free from allergic miseries
Food Water Choices
  Water, water everywhere; which one’s for you?
Vitamins/Supplements The Inflamed Brain
  Keep your cognition running cool

MAY (The Cancer Issue)

Feature Breast Cancer Update
  What you need to know now
Department Tomato Varieties
  This summer classic comes in all shapes and colors
Food Farmer Healthy
  Better food options from all over the barnyard
Vitamins/Supplements Green Foods
  Benefits abound in spirulina and other nutrient-rich greens

JUNE (The Weight Loss Issue)

Feature The Benefits of Biking
  A checklist before you hit the road
Department When You Want to Gain Weight
  Adding extra pounds safely
Food Special Needs, Special Diets
  Eating to avoid gluten—and much more
Vitamins/Supplements Detoxing for Weight Loss
  Give your body a fresh start

JULY / AUGUST

Feature Managing Menopause
  Taking time to renew yourself
Department Natural First Aid
  Dealing with bites, burns and scrapes
Food Organic Wine
  Raise your glass to a growing range of choices
Vitamins/Supplements Pets, Supplemented
  Helping your furry pals stay healthy

SEPTEMBER

Feature Successful Older Parenting
  Making your age work for you
Department Avoiding Hair Loss
  Keep your locks from waving bye-bye
Food Variety: The Spice of Eating
  There’s plenty to choose from when dieting
Vitamins/Supplements Your Child’s NQ
  Basic nutrition education now can go a long way later

OCTOBER

Feature Depression and Its Discontents
  Emotional ills can have physical effects
Department Supplemental Men
  Nutrients that meet male needs
Food Foods for Mood
  Ease your mind through what you eat
Vitamins/Supplements Boosting Immunity
  Keep your defenses in fighting trim

NOVEMBER / DECEMBER

Feature CAM World
  Complementary is the new alternative medicine
Department Alternative Sweeteners
  Ride the new wave with stevia, agave
Food Winter Squashes
  Flavorful, colorful and nutritious
Vitamins/Supplements Holiday Gift Guide
  Ways to show you care, naturally

 

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